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Home Reality Now Available
September 17, 2013

Home Reality, the augmented reality app from MR Direct is now available on the iTunes app store. This app utilizes breakthrough technology to create a distinctive and interactive program that changes the way we shop. The app user will be able to explore products, choose from numerous countertop options, save favorite choices to the camera roll and much more.

The app will include an easy-to-use interface that will allow customers to effortlessly view a product in their own home before making a purchase. Navigating from one sink to another is a breeze with the app and if you like what you see, there is an option to save the image for later use. Each product will have a link to the respective website page with information regarding price, specifications and more photos.

To use the app, the user must visit the MR Direct website to print the Home Reality sensory target. Once the target is placed on the desired space, open the app and choose the sink or countertop you wish to view in your home. Point the onboard camera at the sensory target and the product will appear on screen. Simply move the iPad around the target to see the simulated product at different angles.

Along with a variety of sinks are numerous countertop choices made from natural and engineered stones. Categories are arranged by material and color family with a variety of options in each. You may also change the countertop edging to see which option will best fit your kitchen or bathroom.

The purpose of the app is to offer customers an alternative to regular online shopping and bring the product to life inside the home before making a purchase. Home Reality will change the traditions of residential and commercial construction and design.

To see the app in the iTunes store, follow this link: https://itunes.apple.com/us/app/mr-direct-home-reality/id700693330?mt=8

Patent Pending 61/757390

Home Reality